Web design
“When you look at a website it should feel like you are talking to the owner.”
Hannah, founder of Synovial
That is the bar for every site we build: fast, accessible, animated, ready for AI, and unmistakably yours. Alex is our web designer, and every build on this page was shaped around its owner the way this site was shaped around Hannah.
The builds
A curation of some of the work we've done
exhibit A: the site you're reading right now
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Synovial Marketing
Booking, payments, and a studio admin, all native
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Southern Legacy Contractors
Navy, gold, and quote requests from every page
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- Fore Motion Golf Join the list and the ball rolls home See more
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Ellenton Family Practice Direct
Membership medicine, made warm and unhurried
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MBS Medicine
Veteran-owned telehealth with real grit
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PB&J Strategic Accounting
Bookkeeping with a brand that refuses to be boring
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The booking calendar you can open from the header, the animations as you scroll, the speed: this site is the same craft. Open any build to see more of it.
Standard equipment
What every build ships with
no plugins wearing trench coats
- Booking & paymentsCalendars, checkout, and confirmations that live on your site, not in somebody else's tab.
- EcommerceFully custom or headless Shopify, whichever your catalog calls for.
- AI assistantsTrained on your business and answering like your best employee.
- AccessibilityWCAG AA treated as the floor, never the feature.
- SEO & AI searchStructured so search engines and AI assistants both quote you correctly.
- SpeedWritten by hand, no page builders, nothing dragging behind the scenes.
hannah + alex, on every build
The web designer
Meet Alex
Alex started in instructional design, building training that had to actually teach, not just look finished. That discipline runs through every build on this page: pages that guide, explain, and earn the next click. Alex founded K & A Performance, a web design studio out of Gainesville, FL, and is the hands behind every site Synovial ships.
Hannah works closely with Alex on every website, so the story your site tells is your story: your voice, your photos, your way of doing business. Nothing off the shelf, nothing that could belong to anyone else.
built around you, never a template